We selected our collection of high-quality frames to reflect the latest in eyewear style, fashion, and functionality. Whatever your age or eyewear needs, we have something for you!

Middle to Upper Income
Male and Female
Updated Contemporary
Professional
Ages 18-55
Value conscious

The Fossil Eyewear collection offers updated styling through the use of innovative design solutions and unique product features.The casual collection is for the value driven consumer seeking fashionable, statement-making product.

The futuristic quality of Titanium has earned it the title of the "strongest and lightest metal on earth". Along with durability, corrosion resistance, lightweight and hypoallergenic qualities, the prime advantage of the Fossil titanium product assortment is the value positioning.
Although competitively priced, these styles have not compromised the quality known to Safilo products.

All Fossil titanium frames have premium quality flex hinges that add comfort and help maintain adjustments.

Fossil was founded in 1984 at a time when watches were created for function rather than fashion. The company sought to fill this void in the market and began designing watches to act as a fashion accessory. Fossil incorporated a fifties Americana design into the brand image in an attempt to target value driven consumers. The concept paid off and Fossil quickly emerged as the leader of a growing industry.

Today Fossil produces over three hundred different styles of watches in a line that continually changes. Fossil's renowned designers constantly study emerging fashion trends to bring consumers the most unique and innovative products. After augmenting the watch selection choice for consumers, Fossil expanded its selection to other fashionable accessory items.

Black Rock Vision Center's Eye Doctor and Staff Provide
Quality Eye Care and Personalized Service You Can Trust

Grand Eye Care Optometry

RENO HOURS: 
MON 8:00 - 5:00
TUE 11:00 - 7:00
WED 8:00 - 5:00
THU 8:00 - 5:00
FRI 8:00 - 4:00
SAT Closed
SUN Closed
WINNEMUCCA HOURS: 
MON 10:00 - 2:00
TUE Closed
WED closed
THU 9:00 - 5:00
FRI 9:00 - 5:00
SAT 9:00 - 5:00
SUN closed





Ready for the next step?  REQUEST YOUR EYE HEALTH
AND VISION EXAMINATION

Black Rock Vision Centers are in Reno Nevada and Winnemucca Nevada
Dr. Southam and his caring eye staff provide personalized 'One-on-One' eye care. The Black Rock Vision Centers in Reno and Winnemucca Nevada have earned their reputations of providing the finest in eye healthcare, eyewear and contact lenses.

We will make every effort to take a complete approach to your eye care. This means that we will take the time to not only understand your eye health and visual needs, but your general health, lifestyle, and dietary habits as well. This is somewhat rare in health care today, but we think you will find it to be a refreshing change.

Seeing 20/20 doesn't necessarily mean your eyes are healthy. Many eye problems can only be detected during a thorough eye exam. Our eye doctor uses the latest innovative diagnostic equipment to detect even the smallest changes in your vision and eye health. We will evaluate your risk factors for diseases of the eye. It's important to know that diseases of the eye can also be an indicator of general health issues.

Schedule your Eye health and Vision appointment today with our experienced eye care providers at our Reno or Winnemucca Optometrist offices and give your vision the level of care and attention it deserves.

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Black Rock Vision Center 3201 Lakeside Dr. Reno, NV 89509 Phone: (775) 825-0559 Fax: (775) 829-7918
Black Rock Vision Center 625 Sheehan St Suite E Winnemucca, NV 89445 Phone: (775) 625-4733

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